Toni McAlister – Tortoise and the Hare Racing

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On today’s show we talk to Toni McAlister. Toni and her husband put on several “not your ordinary” races. Including a Bacon Run, and a looped Ultra where you are “messed with by fairies”.

Toni and Matt talk about:

  • How she used to to run races based on post-race food options.
  • How she and her husband come up with race ideas.
  • Starting a race business.
  • Growing from small race director to being hired to run others events.
  • Knowing your target audience.
  • Taco Bell.
  • Much, much more.

Today’s show is sponsored by: 

BoneFrog Challenge – ORM10 gets you $10 off all 2016 races.

MudGear – Order now for free shipping in the United States.

Show Notes

Tortoise And The Hare Racing Website

 

Click the play button below or click the iTunes or Stitcher links at the top of the page.

Matt B. Davis

is the host of the Obstacle Racing Media Podcast and the author of "Down and Dirty-The Essential Training Guide for Obstacle Races and Mud Runs". He is also the only (known) #wafflehouseelite obstacle racer.

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