Spartan Race has made their biggest announcement since their Reebok sponsorship back in January. This fall, Spartan and NBC will be collaborating to showcase inspirational and elite athlete stories worldwide. The new special will air on October 19, 2013. The official press release is below.
SPARTAN RACE PARTNERS WITH NBC SPORTS GROUP TO BRING OBSTACLE RACING TO TELEVISION
$250,000 Spartan Race World Championship in Central Vermont is Focus of Sept. 21-22 Taping.
FRAMINGHAM, MA (August 8, 2013) – Spartan Race, Inc., the world’s premier obstacle racing company, known for its innovative challenges, promises even bigger surprises for the 2013 Reebok Spartan Race World Championship. Spartan Race and NBC Sports Network are collaborating on a television special which will feature the World Championship and focus on the sport of obstacle racing. This event, the culmination of the 2013 Reebok Spartan Race Series, will take place on September 21-22, 2013, in scenic central Vermont, near Spartan Race HQ in Pittsfield.
Tens of thousands of obstacle racing competitors and enthusiasts from around the world will converge on New England, where $250,000 in cash and prizes will be on the line. At the World Championship, top-ranked Reebok Spartan Race athletes, Olympians, and amateur athletes alike will compete side-by-side, assuming they have the brawn, guts and intestinal fortitude.
Spartan Race has partnered with NBC Sports Group to chronicle the amazing people and stories behind the race series and the World Championship, culminating in a 90-minute TV special that will air on the NBC Sports Network on October 19, 2013. Says Spartan Race founder Joe De Sena, “We are looking for inspiring men and women who have changed their lives through Spartan training and racing – from the best athletes to the weekend warrior who just loves to run, jump, climb and play. We know they’re out there. Our mission is to turn couch potatoes into athletes and inspire people to live a fitter life.”
Competitors are traveling thousands of miles to tackle a gauntlet of exciting obstacles, including throwing spears, leaping through fire, aerial traverses over water, challenging rope climbs, and barbed wire crawls. Reebok Spartan Races are known for their creative use of terrain, and the World Championship is sure to deliver, and then some. The undulating Vermont landscape will test even the most seasoned athletes and a farm dinner for one thousand people the night before the World Championship will ensure they are well-fueled for the event.
For more information about the Reebok Spartan Race and the Spartan World Championships, go to Spartan Race
Do you think this kind of money and exposure will bring elite athletes from other sports to attempt obstacle course racing?