Yesterday, Spartan Race posted a photo of BattleFrog sponsored athlete Ryan Atkins with an altered version of his BattleFrog tshirt shortly after winning the Montreal Super rSpartan.
This is a current hot button in OCR after #shirtstorm occurred at the Spartan Georgia race back in March.
BattleFrog responded with a photo of their own, mockingly altering the Spartan logo in the lower right corner, on their own photo.
We asked Ryan for his version of what went down yesterday afternoon. Here is what he told us.
Selica (head of Spartan Race Canada) asked me if I could wear a Spartan shirt on the podium instead? I honestly didn’t think she was that serious.
I told her, no, It’s part of my contract to wear my sponsor on the podium. A few minutes later Joe De Sena walked up and he and I chatted about some things, it was super amicable. Then someone else (not Joe) came up and asked about changing my shirt, and again I told them no.
It didn’t even seem like a serious thing. Like they were kind of half joking when they asked.
I think its hilarious that they photoshopped it. I can see how they don’t want me with my neon green BattleFrog shirt on the front page of their social media. I can totally understand that they can ask me not to wear it. They also have to understand, you can’t tell me what to wear. You can ask, but I will politely tell you no, which is exactly what happened.
We reached out to Spartan Race HQ directly, and they gave us the following:
Spartan Race participants are free to wear whatever they want throughout the event, including the podium. We ask that the podium finishers also take a photo with our tees to promote the road to the world championships, optional on their part.
If images are edited and how completely depends on the intended use for the imagery – partner promotion, advertising, media, etc.
As it relates to “competitor” logos, at times we have promoted competitors logos and at others we have selected another shot. We do not have a policy of blurring competitor logos.
Hope this clears up all the questions and lets all get back to building an Industry.
Joe De Sena personally added.
“I have spent a lot of time on shirts today, rather than pitching in what i can toward growing the industry with all of us, and getting this sport into The Olympics some day.”
“Sometimes its easy to get focused on the speed bumps rather than on the mountains that lie ahead that are the real challenges to get past.”
We’d love to know your thoughts…
We know this common practice in other some other sports-should it be?
Is photo shopping poor sportsmanship? Or just lame?
Latest posts by Matt B. Davis (see all)
- Who is Matt B Davis? - February 3, 2023
- Caitlynn Sutton – Grit Games/ Mintra Tilly – Hyrox - February 2, 2023
- Under Armour Velociti Elite Review - January 31, 2023